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<p>Join the global community of experts and contribute your insights to build the first universal CRO benchmark. Your feedback will guide the creation of an AI-powered CRO audit tool, designed to optimize eCommerce websites and set industry standards.</p>

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<p>Enabling the prospect to eye track the main action within the first fold of the PDP, Cart or Checkout will increase motivation and clarity re what this step/page is about hence potentially speed-to-action and reduce conversion time  </p>

Main CTAs are above the top fold in desktop

Vassilis Tourtouropoulos

CRO-benchmark

Main CTAs are above the top fold in desktop

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